My name is Maria Alessandra Ercole Rivero, and I was born in Rome, Italy and raised in Caracas, Venezuela, living in Panama City. I have a mix of Italian roots with the Latin American Venezuelan vibe. I have a Bachelor’s Degree in Social Communications, with knowledge in Journalism, Advertising, Events, Marketing and Audiovisual.
I had the amazing opportunity to earn a Master’s Degree in Fashion Promotion, Communications & Media in the Istituto Marangoni in Milan, Italy, where I specialised in the Fashion and Luxury industry. I also have an Event Management & Wedding Planning certification.
I have my own Boutique Creative Agency @labenboga were we offer integral digital marketing, PR and Event strategies to help our clients thrive in a changing world and leverage their unique strengths, building a personalized path to success for them.
I am multitasking and very good at teamwork. I consider myself as a sociable, committed, organized, proactive, creative and responsible person. Everything I do, I do it the best I can, always fighting to achieve my goals.
I’m passionate about fashion and communications. I love that my career is wide and I can do a little bit of each thing that I like. From video editing and event planning to fashion styling and marketing PR.
I’ve been dancing for 10 years now, doing different styles in the Urban Genre; such as Hip Hop and Dancehall but also others like Tap, Jazz, Flamenco, Salsa, among others. Just like fashion, music and dance are my inspiration. You will always find me moving to the rhythm of the music. In this blog I shared “my playlist” at the bottom, which I’m always updating with my favorite tunes of the moment.
I believe there’s no right or wrong in Fashion, the idea is to have fun and really represent who you are. You can like specific styles, get inspired but never forget to follow your true self!
I also love food and travel, I mean who doesn’t?